


ABOUT US
Pasture Genetics
We are a pasture and turf seed company founded on the passion, knowledge, and experience of our partners.

Our Team

ING. AGR. MARCELO BANCHERO
EXECUTIVE DIRECTOR
Over 25 years developing and leading agribusiness projects and companies in South America. General Manager and Executive Director with extensive experience in strategic planning, execution, leadership, negotiation, and development of resilient growth strategies for companies of various sizes in Uruguay, Brazil, Argentina, and Paraguay. He is an expert in the seed business, with experience in research and development, seed production, supply chains, planning, sales, export, and multiplication contracts.
PROFESSIONAL EXPERIENCE
2004–2021: General Manager and Executive Director of DLF – PGG Wrightson Seeds South America 2010–2021: Board Member and President of UPOV Uruguay (URUPOV) 2010–2016: Board Member and President of the Uruguayan Chamber of Seeds (CUS) 1997–2003: International Business Manager of CALPROSE 1994–1997: Assistant Professor, Plant Pathology, University of the Republic Education: Growing Leaders Executive Program, Cattapult, Christchurch, New Zealand, 2012 Executive Management Program, Cognizant, Christchurch, New Zealand, 2010 Agricultural Engineering, University of the Republic, 1997

ING. AGR. GUILLERMO CUBAS, MBA
DIRECTOR OF INTERNATIONAL BUSINESS AND LAWNS
Extensive experience in agribusiness management and proven skills in leading and managing multidisciplinary teams. Knowledge and experience in supply chains, developing and maintaining international clients, credit management, and developing new lines of business. Over ten years developing new business opportunities for forage and turf crops in South America.
PROFESIONAL EXPERIENCE
2010 – 2021 PGG Wrightson Seeds – DLF Seeds. International Business and Intellectual property Manager for South America 2018 – 2019 PGG Wrightson Seeds – DLF Seeds. Country Manager for Argentina 2010 – 2010 Smithfield Foods. Price Risk Management Intern, USA 2009 – 2009 Crop Production Services (now Nutrien USA). Inventory Auditor (intern), USA 2004 – 2008 Central Lanera Uruguaya (Coop). Lamb meat sales manager Education: Iowa State University, MBA in Agribusiness and Finance, 2010 UBA-ORT, Diploma in High Direction in Food and Agribusiness, 2007 Agronomist, University of Uruguay, 2006

ING. AGR. JUAN E. DÍAZ, PH.D
DIRECTOR OF RESEARCH AND DEVELOPMENT
Over 20 years of experience in plant breeding, dedicated to generating superior pasture and crop varieties for diverse production systems. We combine the best available germplasm to develop effective, sustainable, and innovative solutions that meet the needs of regional producers. We have extensive experience developing and positioning new products and technologies in the right commercial context.
PROFESIONAL EXPERIENCE
2014–2021 Research and Development Manager, DLF – PGG Wrightson Seeds South America 2002–2014 Principal Investigator and leader of the barley breeding program at INIA 2010–2012 Director of the National Crop Research Program, INIA 2013–2019 Professor of Plant Breeding, Universidad de la Empresa, Uruguay (UDE) 1997–2002 Research Assistant, Department of Agronomy and Plant Genetics, University of Minnesota 1993–1997 Research Assistant in soil and crop management at INIA Education: Ph.D. in Plant Breeding, University of Minnesota, 2002 Agronomic Engineering, Universidad de la República, 1995

ING. AGR. SEBASTIÁN MARI
DIRECTOR OF SEED PRODUCTION AND QUALITY CONTROL
Over 25 years of experience in the production, development, and marketing of forage seed. Extensive experience in managing the pasture seed business, including various aspects of seed production, planning, research, development, supply chain, sales, and forage propagation contracts. A career dedicated to the pasture seed business and seed production, supplying companies in Uruguay, South America, and around the world.
PROFESIONAL EXPERIENCE
2005–2022 Seed Production Manager and Forage Seed Business Manager at PGG Wrightson Seeds South America 2003–2005 Sales Representative at Wrightson Pas 1997–2003 Sales Representative at Agrosan / Agar Cross Uruguaya / DuPont de Noumors & Co. Education: Agronomic Engineering, University of the Republic, 1998.

CR. WILLIAM ZIMMER
ADMINISTRATION AND FINANCE MANAGER
